May 6, 2011
Fast and Furious: Liquid Plumber
This is a fantastic commercial. It's simple as one-two-three, and the message sticks.
ONE. Track & field arena. 100meter dash. A guy in a blue work suit? Question.
TWO. Super fast. Totally over the top. Totally funny. Haha.
THREE. Tying it back to 'Liquid plumber'. Got the message. Thank you. Question resolved.
One message. Very well executed. Not trying to do too much. Right on target. This is neither the 'environmentally friendly' product, nor the 'smells like spring' liquid. No, this is fast. Super fast. Love it!
MAD SCORE: +3
There is a newer version in a different edit that works even better. That one gets a +4 score.
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